An Introduction to Intelligent Traffic

The current media landscape is characterized by clutter. Alternative positioning and communication methods are the key to reach and engage today’s consumers, users and producers. Battle & Bounce offers contextual brand support based on creative and relevant content that is strategically constructed to satisfy human beings as well as machines.




At the centre of our positioning work are dialogical universes of satellite sites -- what we call SatSites. One of the primary benefits of employing SatSite clusters is the generation of highly intelligent traffic -- intelligent traffic that converts extraordinarily above average industry metrics and builds brand awareness concurrently. The three pillars that make up our core product are: Contextual Media, Social Media & Search Engine Optimization.

Indie rock act Venice announces collaboration with Battle & Bounce

Copenhagen-based indie rock act Venice has just announced that they've chosen Battle & Bounce as their positioning and promotion agency.

Battle & Bounce will be responsible for managing online promotion and social media marketing initiatives up to, during and following the release of Venice's new album titled Sober.

Read the press release here (in Danish) --

New Battle & Bounce Logo

We've just implemented our new Battle & Bounce logo

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B&B team out...
Read more about branding.

Brand Positioning Wiki Updated

We've just updated our wiki about brand positioning.

Content:

• Brand - From Shakespeare's fire-new to brand-new
• Positioning — from literal placement to metaphorical and strategic positioning
• Brand Positioning System
• SatSites

Drop by... -- Wiki about Positioning.

B&B out...

SatSites & Qualified Traffic

We've just launched a new subsite explaining what SatSites (tm) are -- architecturally and functionally. We also sketch out the inherent brand positioning power there lies in using the Battle & Bounce Brand Positioning System to support CoreBrands online, e.g. to drive relevant & qualified traffic to desired sources.

You could call it branded content. You could call it online brand support. You could call it traffic generation and routing. You could call it stats gathering.

Take a look...